See Convention TV to view podcasts from the Event         See Convention Forum to see questions posed to speaker's at this year's Convention         See the delegate list, to view a list of delegates attending this year         See about the event section, to view business session programme...         See the delegate list, to view a list of companies registered to date...         The most significant Convention in Years, see E-News section to find out why...

TOP TIPS: CRUISING FOR VALUE

1 - Confidence
•Join ACE
•Visit Ships
•Web Training

2 - Communicate the Value
•So much more with a cruise
•Customers want more for less
•Convert your packagers

3 - Destinations
•Cruise goes everywhere
•Trade up your virgins

4 - Work The Opportunity
•Get yourself an edge
•Groups give you exclusives
•Make regional offers your own

5 - Work The Loyalty
•Get obsessed about it
•Be scientific with your marketing
•Take the money

AND
•Always talk  value for cruising

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